I just finished buying some printer ink (for 120 bucks) for my printer at home. Couple observations…
First, companies like HP, always seem to sneak in a little pre-checked box that says, “I would like to receive emails about special offers and news.” No one wants emails from HP every single day. No one. Maybe they should consider dumping that little checkbox for the benefit of their customer.
After I clicked order, I was bombed by a deluge of special offers from their trusted partners. I had to click “no thanks” four times on offers for credit cards, from Blue Apron, and others. Is that a good use of Blue Aprons marketing spend? How often does that convert?
I was also hit with the luxury of completing two different surveys about my experience. Just seems fucking lazy. Maybe somebody like https://vaynermedia.com/ could win the HP account and divert some dollars to shit that matters.
Carrot Cake 